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Written by: David Jacobs, Sales Manager

If you’ve been keeping a keen eye on the property market, you will have noticed a curious mass exodus: weary Londoners trading their city lives for coastal retreats.

For those in the buy-to-let market, this shift presents a golden opportunity: a new wave of tenants who want a peaceful seaside home but still need to commute to the city for work. These coastal havens are becoming increasingly popular, offering the charm and affordability that London living simply can’t match.

Investing in properties in these coastal towns could be a smart move. As more people look to escape the high costs of London without giving up their careers, the demand for rental homes by the sea is on the rise. It’s a win-win: you get to be part of a growing trend while providing a sought-after lifestyle choice for tenants.

So, if you’re looking to invest in a market that’s evolving with the times, these coastal towns might be your perfect catch. Let’s explore the best London-commutable towns for buy-to-let investments.

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Margate

“Shoreditch by the Sea”

  • Commuting Distance by Car: Around 1.5 – 2 hours
  • Commuting Distance by Train: Around 1.5 hours
  • Average Property Price: £282,000
  • Average Monthly Rent: £1,135
  • Annual Rent Growth: 18.8%
  • Average Rental Yield: 5%

Why Invest in Margate?

For city workers craving a break from overpriced pints, towering skyscrapers, and dystopian rental prices, Margate is making waves as the perfect antidote. Blessed with sea views, fun attractions, and the best fish and chips money can buy — commuting from Margate makes the daily grind that little bit easier for the jaded Londoner.

Margate’s cultural scene is thriving, thanks to the Turner Contemporary Art Gallery and an array of quirky shops and eateries that have popped up in recent years. Known affectionately as “Shoreditch by the Sea,” Margate’s blend of old and new attracts a diverse crowd, boosting demand for rental properties across various demographics.

What’s more, Margate also boasts excellent transport links, with regular trains whisking commuters to London St Pancras International or London Victoria in little over an hour. Additionally, Margate benefits from regular bus services and easy access to the M2 and M20 motorways, making it convenient for travel across the Garden of England, and beyond.

Rental Market Potential

If you’re looking to invest in a buy-to-let property that appeals to commuters, Margate is worth a serious look. This authentic seaside town is not only a favourite for tourists, thanks to its award-winning eateries, family-friendly excursions, and cultural highlights like the Turner Contemporary Art Gallery, but it’s also becoming a hot spot for rental properties. As more people discover the charm of Margate, demand for rental properties is set to rise, promising attractive returns for investors.

Investment Considerations

The town is undergoing exciting transformations thanks to a £51 million investment that combines the Margate Town Deal, Levelling Up scheme, and Future High Streets Fund. This funding will enhance iconic cultural spots like Dreamland and the Theatre Royal, supporting local creative industries. These regeneration efforts are expected to increase the town’s appeal, boost property values, and raise rental demand. With its blend of culture and relatively affordable housing, Margate is becoming an even more attractive place for renters of all stripes.

Eastbourne

“Richmond’s Coastal Cousin”

  • Commuting Distance by Car: Around 1.5 – 2 hours
  • Commuting Distance by Train: Around 1.5 hours
  • Average Property Price: £317,000
  • Average Monthly Rent: £1,350
  • Annual Rent Growth: 10.8%
  • Average Rental Yield: 6%

Why Invest in Eastbourne?

Eastbourne is a charming seaside town that draws tourists year-round with its beautiful beaches, the iconic, craggy cliffs of Beachy Head, and easy access to the South Downs National Park.

It’s also becoming a favourite among city dwellers looking to find that perfect work-life balance. With a vibrant mix of trendy cafes, boutique shops, and elegant regency architecture, Eastbourne offers a refreshing escape, all set against the backdrop of those stunning white cliffs.

Plus, Eastbourne’s excellent transport links — with direct trains to London Victoria in about 90 minutes and Brighton in just under an hour — make commuting by train a breeze. For those who prefer driving, the town is well-connected by road, with the A22 providing a direct route to the M25 motorway, linking to London and other major routes. This combination of convenient transport options and coastal charm makes investing in rental properties here a smart move, catering to a growing market of people eager to enjoy the best of both worlds.

Rental Market Potential

If you’re eyeing a buy-to-let investment, Eastbourne deserves your attention. This delightful seaside town is increasingly popular, drawing visitors with its beautiful beachfront, lively town centre, and attractions like the Eastbourne Pier and Towner Art Gallery. But it’s not just tourists who are flocking here — commuters and long-term residents are also attracted by its charm and accessibility. As Eastbourne continues to capture hearts, the demand for rental properties is rising, making it an exciting opportunity for investors looking for strong returns.

Investment Considerations

Like Margate, Eastbourne is experiencing a dynamic transformation with a substantial £19.8 million government investment set to boost the town significantly. This funding, from the Eastbourne Town Deal, Levelling Up scheme, and Future High Streets Fund, will rejuvenate key spots like the Towner Art Gallery and the Congress Theatre while supporting local artists and creative businesses.

Adding to the town’s charm are developments like Black Robin Farm and Victoria Place, both highlighted on Investing in Eastbourne. These projects not only focus on sustainability but also aim to create vibrant spaces for everyone to enjoy. With all these exciting changes, Eastbourne is quickly becoming a hotspot for renters, with rising property values and a lively atmosphere making it an appealing place to call home.

Worthing

“Wimbledon on the Water”

  • Commuting Distance by Car: Around 1.5 – 2 hours
  • Commuting Distance by Train: Around 1.5 hours
  • Average Property Price: £360,000
  • Average Monthly Rent: £1,400
  • Annual Rent Growth: 9%
  • Average Rental Yield: 5%

Why Invest in Worthing?

Worthing is a delightful seaside town on the south coast of England that’s quickly becoming a favourite for both residents and investors. With its beautiful pebble beaches, stunning beauty spots, and close proximity to the South Downs, Worthing offers a perfect blend of coastal relaxation, wholesome excursions and lively, community-focused events.

The town has a lot to offer beyond its picturesque coastline. Whether visitors are interested in a day out at Worthing Theatres or a relaxing stroll along the seafront, there’s something here for everyone. It’s no wonder that more weary city dwellers are choosing Worthing for a welcome change of pace.

With direct trains to London Victoria in about 90 minutes and Brighton in just 20 minutes, commuting is simple. For those who prefer driving, the A27 links them to major routes like the M23 and M25, making it easy to travel further afield. This mix of accessibility and coastal charm makes Worthing an attractive option for property investors.

Rental Market Potential

For those considering a buy-to-let investment, Worthing is worth a look. The town’s growing popularity means there’s a rising demand for rental properties. It’s not just tourists heading to the area; more people are choosing to live here, drawn by the town’s beauty and the quality of life it offers.

In comparison to London, Worthing shines in a few key areas. For starters, the rental market here is much more affordable, meaning you can find better property prices and potentially higher rental yields. Plus, Worthing offers a more laid-back lifestyle away from the hectic pace of the capital. With its friendly community and beautiful surroundings, Worthing presents an appealing alternative for those looking to escape the hustle and bustle of city life while still enjoying easy access to the coast.

Investment Considerations

Worthing is on the cusp of a remarkable transformation, driven by a wave of investment and development initiatives. The town is set to benefit from a multi-million-pound infusion of capital through the Worthing Town Deal and various local development programs. This substantial funding will be strategically allocated to enhance a range of key areas, from cultural landmarks to public spaces.

The ripple effects of these developments are anticipated to boost property values and rental demand in Worthing. As the town’s cultural and infrastructural assets are upgraded, it will likely attract a diverse range of renters, from young professionals seeking vibrant cultural amenities to families looking for a balance between coastal living and urban convenience.

Maximise Your Buy-to-Let Potential with Coastal Properties

As Londoners look to swap city chaos for coastal calm, towns like Margate, Eastbourne, and Worthing are becoming hot spots for those seeking a better work-life balance. For investors, this is a golden opportunity to be part of a rising trend and offer tenants the best of both worlds. So, if you’re considering a new investment, these coastal gems could be your next big catch.

If you’re looking to capitalise on this trend, Alesco can guide you to the best opportunities. Our team leverages deep market insights to identify properties with high rental yields and promising appreciation potential.

Get in touch with us today to explore buy-to-let opportunities in these thriving coastal towns and start growing your real estate portfolio.

Written by: David Jacobs

Sales Manager

I specialise in working with high net worth investors across the globe that are looking to create and expand their existing property portfolio in the UK. I have close relationships with all my clients who trust the expertise and knowledge I have within the property industry. I also liaise with banks, receivers and some of the largest developers in the UK in order to source high yielding properties for my clients and to help ensure their long-term financial security.

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